James Cromwell, “Succession” actor and honorary director of PETA, stuck to a Starbucks counter in New York City on Tuesday. Cromwell taped his hand to the counter at a Midtown, Manhattan location to ask Starbucks to stop charging extra for vegan milk.
PETA, which stands for People for the Ethical Treatment of Animals, livestreamed the “glue” on Facebook. The video shows several other protesters holding signs and chanting “save the planet, save the cows.” The policemen showed up and asked the demonstrators to disperse.
However, Cromwell and another man appeared to have stayed inside longer than other protesters, their hands pressed to the counter near the cash registers.
They eventually freed their hands of the glue, as police officers watched.
Cromwell, who plays Ewan Roy in “Succession,” has appeared in various television shows and movies since the 1970s, including roles in “Six Feet Under,” “ER” and “Dallas.”
“My friends at PETA and I are calling on Starbucks to stop punishing kind, environmentally conscious customers for choosing plant-based milks,” Cromwell said in a statement. “We all have a stake in the life-and-death issue of climate catastrophe, and Starbucks should do its part by ending its vegan surcharge.”
In a press release, PETA called the dairy industry “a major producer of greenhouse gases that contribute to climate catastrophe” and stated that “is responsible for immense animal suffering.”
On its website, PETA says, “It’s amazing that Starbucks offers so many delicious vegan milk options,” but with more people “cutting dairy and going vegan to help animals, save the environment, and improve their own health,” Starbucks shouldn’t charge more. for dairy-free milks.
The animal rights group said its campaign against Starbucks also included a letter from Paul McCartney to former Starbucks CEO Kevin Johnson, as well as daily sit-ins at Starbucks headquarters in Seattle.
They also said that RISE Brewing Co., which sells canned coffee drinks, has handed out its nitro cold brew mochas, made with oat milk, a vegan option, in front of Starbucks locations across the US as part of the protest.
In a statement to CBS News, a Starbucks representative said, “We respect the rights of our customers to respectfully express their opinions as long as it does not disrupt our store operations.”